Full Build + Migration
2026
Dragon Alliance
A two-market Shopify migration for eyewear brand Dragon Alliance, replacing an ageing WooCommerce setup with two fast, localised storefronts.
Shopify
ERP Integration
Services
Shopify Migration & Store Design
Category
E-Commerce
Client
Marchon Eyewear
The Challenge
Dragon Alliance’s Australian and New Zealand stores ran on ageing WordPress and WooCommerce. Each market carried 800 to 1,200 SKUs that were hard to keep in sync with the distributor’s ERP, on a storefront that was slow and dated.
Two markets
AU + NZ
Separate AU and NZ storefronts, each with its own catalogue, pricing, payments and tax.
Large catalogue
Up to 1,200 eyewear SKUs per store, exported from the ERP and kept current.
The Build
We migrated both stores to Shopify on the Turbo theme and built an ERP-to-Shopify pipeline so products, images, pricing and variants flow from the existing system. The storefront was designed for a deep range, with faceted filtering and colour and lens swatches so shoppers find the right frame fast.
Custom storefront
Filters + swatches
Faceted filtering and colour and lens swatches built for a deep eyewear catalogue.
The Outcome
Two fast, modern, fully responsive Shopify storefronts live across two markets, with thousands of SKUs migrated and ERP-synced, replacing the legacy WooCommerce stack.
Delivered
2 storefronts
Launched on Shopify with ERP-driven catalogues, ready to scale.
More Other cases
How We Work?